HOW TO MAKE MONEY PLACING CLASSIFIED ADS
With many small mail order
publications, the cost of classified ads is extremely reasonable. The
trick is that you have to run several to pay off any money unless the
publication is not dominated by classifieds. Otheriwse, people will
simply skim them over and more than likely miss your ad.
Therefore, before advertising in any
publication, make sure you write and request a sample copy. This way _
you'll know up front how noticeable your classified ad will be. You
also will know the length of classified ad to run. (Example: if most
of the ads are short, you can run a longer one and be noticed easier.)
Probably the most effective
classified advertising is in national publications. But who has enough
money to pay for a classified ad in these when the rates are $6 to $10
per word? You do! That's right! Now there is a way that almost
everyone can appear in these highly-circulated and target-marketed
publications for $50 or less!
First of all, get yourself a Voice
Mail Box. You can get these through a wide variety of places. You
don't have to live in a specific city to establish service with them.
You don't have to go through a credit check or have valid telephone
service. You can even have a PO Box with no street address. Anyone can
establish a Voice Mail Service. There are no previous requirements.
Simply call them up and establish your Voice Mail Box over the phone.
It will be activated within 24-hours.
You also have to pay the first and
last month's charges, but it is very little to invest for the
convenience and marketing advantage that will now be open to you! Once
your Voice Mail Box has been turned on and your payment received the
company will mail you information on accessing your Voice Mail Box and
how to leave a message on it.
Now start placing classified ads
asking people to call your Voice Mail Box number instead of sending in
$1 or a first-class stamp for more information (like you do in your
ads now.) When they call, you will have a recorded message describing
your product or service in more detail. At the end of the message, you
will ask the person to leave their name and address so you can mail
them additional information with an order form.
Now, 24-hours a day, your Voice Mail
Box service will be working for you. Once or twice a day, you can call
the Voice Mail Box yourself and retrieve your messages (this doesn't
cost you anything.) Write down the names and addresses and immediately
send them follow-up materials as promised. You would be amazed how
effective this form of marketing really is. The call doesn't cost you
anything and you have up to 2 minutes on your recording to tell the
caller more about what you're selling. It sure saves classified word
space and cost _ plus, callers are more excited about your product or
service when they hear a "real" voice telling them about it. You'll
get a lot of fantastic leads and increased business!
Here are a few examples of
classified ads you can run in national publications that will draw
inquiries for you:
Start your own publishing business.
Call (number) Make money with me.
Call (number) Free business information.
Call (number) Start a real business.
Call (number) Free gift.
Just call (number) Make $1,000's.
Call (number) Stay home and make money.
Call (number)
Of course it depends on the product
you are trying to sell. You want to make your ad generalized so a lot
of people will call it and listen to your message. You can qualify
them and eliminate people not interested in your product or service
because when they call, you'll tell them everything you wanted to say
in a classified. If they listen to the entire message and leave their
name and address to receive your materials _ they are probably
interested in what you have to sell. However, don't be too
generalized. If your product is bookkeeping services, say "Low-cost
Bookkeeping services. Just call (number)." If you offer items for
re-sell, say "Distributors needed for new product. Call (number)." And
if you sell gift-type items, say "Free gift catalog. Call (number)."
After you test a few out first in the low-cost publications _ you'll
be ready for the big time!
Have fun!